To celebrate our launch, we’re inviting our first 100 customers to join the Founder’s Club.
As a member, you’ll unlock exclusive lifetime pricing on every Supernosh order.
Because early believers deserve lasting rewards.
Air-dried, human-grade ingredients. AAFCO & FEDIAF balanced. Live probiotics, marine Omega-3s, and adaptogens — formulated for functional nutrition.
Each formula combines highly bioavailable proteins with nourishing vegetables, seeds and nutrient-dense superfoods. Choose your dog's favourite — or alternate them.
Founder's PriceComplete and balanced formula with fresh chicken, liver and whole foods.
Coming Soon · Pre-orders openOmega-rich whitefish with whole chicken, seaweed and whole foods.
Reserve your interest — we'll email you the moment Fish & Chicken is available and honour any active launch pricing for you.
Every meal is built on AAFCO & FEDIAF formulated targets and reinforced with evidence-based botanicals. No marketing fluff — only ingredients that earn their place on the label.
Live probiotics with FOS and MOS prebiotic fibres populate the microbiome, while hydrolyzed chicken protein improves digestibility — easing digestion and bettering nutrient absorption.
Omega-6 maintains the skin's water barrier and prevents dryness, Omega-3 (DHA/EPA) calms inflammation from allergies, and Zinc accelerates skin-cell turnover and keratin synthesis for a visibly softer, glossier coat.
A balanced gut microbiome is the foundation of immunity; beta-glucans from oats together with vitamins A, C and E layer antioxidant protection that helps the body resist illness and recover faster.
Naturally occurring glucosamine and chondroitin support cartilage and joint mobility, while balanced calcium, phosphorus and vitamin D3 reinforce bone strength through every life stage.
Bioavailable proteins and a balanced fat profile fuel muscle development without empty calories — supporting a strong, good physique through every life stage.
*While we formulate Supernosh to support lean body composition, weight management ultimately depends on staying within your dog's caloric requirement, regular activity, and any underlying health conditions. Consult your veterinarian for individualised guidance.
A 60-second formula based on weight, life stage and activity. We'll tell you the daily grams — and how many 1 KG bags your dog needs each month.
Kibble is convenient but heavily processed. Homemade is fresh but rarely nutritionally complete. Supernosh sits where they overlap — whole-food nutrition with the convenience of a scoop.
| Attribute | Kibble | Homemade | Supernosh |
|---|---|---|---|
| 01Whole-food ingredients | |||
| 02Nutritionally complete & balanced | |||
| 03Gentle low-temperature processing | |||
| 04Live probiotics & prebiotics | |||
| 05Free from fillers & meal powders | |||
| 06Long shelf life, easy storage | |||
| 07Convenient daily preparation |
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Every dog on Supernosh starts with a concern — itchy coat, sluggish energy, unpredictable digestion, or simply rejecting generic kibble and dry food. These are the unfiltered reports their humans sent us.
"Rana scratched constantly through every monsoon. Six weeks on Supernosh and his coat is the softest it has ever been — no more red patches, no more 3am scratching."
"She used to flop after every meal, gassy and dull-eyed. Switching to Supernosh changed her — she's bouncy again, and her stomach finally feels at ease."
"We tried four prescription diets. Lux's skin cleared up on Supernosh and — I never thought I'd say this — her poop barely smells. The vet was stunned."
"Hero was a skinny rescue. After eight months on Supernosh he looks like a show dog — clean musculature, deep chest, the works. Strangers stop us on walks now."
New formulas, behind-the-scenes from our kitchen, and the dogs who eat with us.
